Fuzu is an online service that specializes in career devel- opment, recruitment and learning solutions for emerging market organizations and end-users. The service was launched in Kenya in September 2015. Since then, many Kenyans have found new interesting insights, inspiration and career paths for themselves, something that potentially can carry them forward as individuals and employees in the fast-developing Kenyan society. Feedback from the users has confirmed the validity of the Fuzu model, helping people to reach their potential in working life. To date, nearly 200 000 individuals have joined the Fuzu community.